Best LoftAIRE™ Ultra Down Alternative Premium Pillow
SKU:
11210-S-STANDARD
$67.20
-
$87.20
$67.20
-
$87.20
Best LoftAIRE™ Ultra Down Alternative Premium Pillow
SKU:
11210-S-STANDARD
$67.20
-
$87.20
Construction:
Firmness Level: Firm
Size: Standard, 20 in. x 26 in.
Color: White
White
Est. Arrival:
SKU: 11210-S-STANDARD
Our Best LoftAIRE™ Ultra Down Alternative Premium Pillow is a go-to option if you love the luxurious loft of down but prefer a down-free pillow. It's filled with hypoallergenic LoftAIRE™ Ultra Down Alternative Fill, a premium GRS recycled synthetic fill that captures down's incomparable softness for those with sensitivities to down. Encased in a finely sewn shell of smooth cotton, it's available in your choice of soft, medium, and firm densities to suit all sleeping positions. Guaranteed for life.
- Fill: LoftAIRE™ Ultra Down, a premium GRS recycled synthetic fill
- Shell: Sewn of 245-thread-count cotton cambric
- Hypoallergenic
- Available in three density levels: soft, medium and firm
- Gusseted options feature 2 in. side walls for support
- Fill is a lofty, recycled polyester fiber fill with 90% Global Recycled Standard (GRS) certified by Control Union 1008953
- OEKO-TEX® STANDARD 100 certification keeps you and your family safe from harmful substances (Certification number: 23.HUS.10290, Hohenstein HTTI)
- Extend the life of your pillows with our pillow protectors, sold separately
- Assembled in the USA of fine imported goods; shell is imported
- Standard: 20 in. x 26 in.
- King: 20 in. x 36 in.
- For best laundering, use a front loading commercial machine
- Machine wash cold, gentle cycle, like colors, with mild detergent
- Do not dry clean, bleach, or steam
- Tumble dry low, air fluff, or no heat
- Dryer balls recommended
- Remove promptly from dryer
112 Reviews
0 Questions
Review Summary
Summarized by generative AI from text of customer reviews
The reviews for this down alternative premium pillow are generally positive, with many customers finding it comfortable, supportive, and high-quality. The pillow is described as soft yet structured, providing good cushioning and neck/back alignment. However, some users felt it was too thick or firm, especially for side sleeping, and noted it can flatten over time. Overall, the pillow seems well-suited for many back and side sleepers, though the firmness may not work for all.
Supportive and comfortable
malvika_dua_1344
Verified Reviewer
Incentivized Review
08/06/2025
I found this pillow to be very comfortable for a side sleeper like me. Supportive enough with some give. It retains it shape and seems durable. Stays cool specially in the warm nights. I would recommend
Great pillow for side sleepers
laurenl246_4725
Verified Reviewer
Incentivized Review
08/06/2025
I was sent this pillow to try for a review of it. I am for the most part a side sleeper, on the very rare occasion a back sleeper as well. I like a firm pillow to support my head and this did the trick! It was thick and cushioned feeling but not too
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I was sent this pillow to try for a review of it. I am for the most part a side sleeper, on the very rare occasion a back sleeper as well. I like a firm pillow to support my head and this did the trick! It was thick and cushioned feeling but not too stiff. I slept wonderfully while using it!
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Nice Pillow With Support
jaymari_8317
Verified Reviewer
Incentivized Review
08/06/2025
Nice pillow, not too soft or firm. It did not leave me with a kink in my neck, and I generally got restful sleep. This was a great fjnd. I will have to look into this brand more..
Great Pillow for Side Sleepers
rtara_6011
Verified Reviewer
Incentivized Review
08/05/2025
I throughly enjoyed this pillow. Prior to this, I was using an incredibly thin down filled pillow for years which was worst for ware at this point but I couldn’t imagine parting with it. This pillow was a perfect replacement. It was comfortable and I
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I throughly enjoyed this pillow. Prior to this, I was using an incredibly thin down filled pillow for years which was worst for ware at this point but I couldn’t imagine parting with it. This pillow was a perfect replacement. It was comfortable and I felt my head and neck supported without sinking completely into nothingness with no support. It fluffs up nicely and keeps shape during the day when my bed is made. Overall, I was elated to find a replacement for my favorite pillow which has made sleeping all that much enjoyable.
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Supportive and comfy!
chelsiej25fd_9065
Verified Reviewer
Incentivized Review
08/05/2025
This pillow is super comfortable and provides great support for my as a side sleeper and sometimes back sleeper. I like that the pillow is a down alternative, which is great for my allergies. I also like that it stays cool!
Comfortable
cylina_3833
Verified Reviewer
Incentivized Review
08/05/2025
I've been using this pillow for a few weeks now. I really like the amount of support and comfort of this pillow. I sleep really well with it. It feels just as full as it did when I first started using it so very durable. It has good breathable fabric
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I've been using this pillow for a few weeks now. I really like the amount of support and comfort of this pillow. I sleep really well with it. It feels just as full as it did when I first started using it so very durable. It has good breathable fabric and cones at a reasonable price. Very good pillow overall
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Great for side sleeper’s!! .
hilaryla16a_1115
Verified Reviewer
Incentivized Review
08/05/2025
Love this pillow!! I was a little worried it seemed really firm but it was perfect!! Super comfy and perfect for side sleeping!! Will be getting one for my husband now!!
Quality Pillow-Too High
jolenek4_801
Verified Reviewer
Incentivized Review
08/04/2025
I am an avid side sleeper so selected this pillow to try because it was advertised specifically for side sleepers. I normally prefer a medium pillow and this one was good there, but it was far too thick for me to sleep on. I included a picture of my
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I am an avid side sleeper so selected this pillow to try because it was advertised specifically for side sleepers. I normally prefer a medium pillow and this one was good there, but it was far too thick for me to sleep on. I included a picture of my normal pillow (right) with this pillow (left) and you can notice the huge difference. I really struggled to sleep on this due to its height. I had my husband try because he is a back sleeper and he did not like it either. I will say one positive is that this is a very well made pillow with quality materials. Just not for me unfortunately.
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The Company Store
08/06/2025
We appreciate your honest feedback on the Best Loftaire Ultra Down Alternative Premium Pillow in firm density. We are sorry that it did not meet your expectations. Your may want to try the medium density pillow in this collection, item #11210B. The medium density pillow is more for back and side sleepers. You may return the pillow if you wish, and I will include the link for our return instructions below. If you would like assistance with anything at all, please do not hesitate to contact us. Your satisfaction is very important to us! Return link: thecompanystore.com/returns
