Towel Buying Guide: How To Choose the Perfect Towel
To choose the perfect towel, start by thinking about intended function and preferred feel—factors that guide your choice of material, size, weave, and weight. Maybe you want bath towels that feel soft and plush, or quick-drying towels that keep up with busy mornings. With so many options—soft or decorative? plush or lightweight?—it can feel like a lot to absorb (pun intended).
That’s why we created this towel buying guide: to help you sort out the details, understand what really makes one towel different from the next, and choose the best bath towel to wrap yourself in comfort.
1. Think About Feel and Function
Every towel has a personality: thick, lush, and absorbent; lightweight and quick-drying; ultra-fluffy and gentle; or eco-friendly and gentle on the planet and your skin. Whatever your preference, there’s a perfect match waiting for you. When it comes to choosing the best towels, start by considering their intended use:
- Will they be everyday bath or hand towels?
- Do you need decorative towels to brighten the room?
- Is it time to stock up on towels for the beach, pool, or gym?
In general, a denser towel with more weight to it will be more durable and absorbent, while a lightweight towel with a velvety texture will feel soft and dry faster. However, all our towels are durable, super absorbent, and will dry you off quickly—so you can’t choose wrong.
Comfort Tip: Want to bring spa-like luxury home? Treat yourself to plush towels made from Turkish or Egyptian cotton. These are the same soft, durable options you’ll often find in five-star hotels—because everyday routines deserve a little indulgence.