It’s a little longer than “normal” bath towels as we have some larger people in the house who can wrap themselves with the towel. SUPER SOFT! I love this thing. Lightweight, minimal lint in the dryer when it’s cleaned. Came well made and has been through a few washes and feels the same as the first use. Read Less

This is the most beautiful, understated towel! It's soft and absorbent and is a pleasure to use. I highly recommend this product. Unfortunately, I mistakenly washed it with dark colors and it's got a blue tinge now, so I opted out of posting a photo. It looked exactly as pictured when I received it. Read Less

I hadn’t used any products from this brand before and was impressed with the quality and softness of the towel. It was so nice to use on our son after his bath since it was very absorbent, gentle on his skin, and he loved how plush it was. The only thing I would be that I wouldn’t traditionally get white towels but was impressed how well the brightness held up even without using bleach. We will be taking a look at what other towel colors they offer and ordering some to update our current towels. Read Less

I received this product to test in exchange for review. I have used and laundered the Company Store striped bath towel several times. I appreciate how it dries quickly between uses making it great for regular use. After machine washing and drying the towel comes out soft and fluffy. Its textured detail and striped pattern also make it significantly more visually appealing than an average bathroom towel. I will definitely be picking up a few more to use in our guest bathroom. Read Less

I received this product for free from Influenster and The Company Store in exchange for my honest review and opinion. I really appreciated the opportunity to be able to review a new linen/new-to-me linen brand. I had never heard of The Company Store before I was sent this beautiful white bath towel. Upon opening the package, you immediately tell this towel is made of a premium material - and after looking up additional details online, it IS 100% Turkish Cotton, and 550 GSM (grams per square meter) - 550 is a fair measurement for a medium-weight bath towel. Absorbency and dry time are good. Bath towel measures 30in x 54in. and is retailing on their website for $40 (discount codes available as of this posting). Seems steep, but this is one of those things where you'll 100% get what you pay for... and I can speak from experience - Turkish Cotton towels WILL last you years. I was specifically sent the "textured stripe" towel (pictured). Read Less